Holi celebrations are a time to get together, but many will still not be able to join their family or loved ones to play Holi. Few Indian companies have pushed Metaverse as a solution to this problem. While many major tech companies based outside of India have used the platform for launch events and more, it is the first time an Indian festival has been hosted at the Metaverse. Also read – How to clean your smartphone and other electronic devices after Holi
CoinSwitch is Yug Metaverse’s fintech partner for Holi 2022 celebration. The companies claimed in a joint statement that this is the world’s first Metaverse Holi. Also Read – Call of Duty Mobile Announces New Free Holi Rewards: How to Claim Them
“Holi is a celebration of colour, friendship and love. CoinSwitch is excited to partner with Yug to bring this joyful Indian tradition to the Metaverse. At CoinSwitch, the customer experience is at the heart of everything we do. We want to actively help shape how Indians deal with future technologies. Metaverse Holi is a perfect blend of our rich heritage and technological prowess,” said Ashish Singhal, Founder and CEO of CoinSwitch. Also Read – Holi Sale Offers: Vivo Announce Cashback Offers of up to Rs 3,500 on Vivo V23 Series
“We have always seen Western festivals celebrated on games and metaverses, and we wished that festivals like Holi, which is a festival of colors, should also be celebrated. So we created the world’s first Holi experience in Metaverse for people to enjoy. Here people can come and play Holi with friends and enjoy DJ and dancing. We believe people can have a good experience with digital Holi. We’ve been working to make it a safe environment,” said Utkarsh Shukla, Founder and CEO of YUG Metaverse.
How to play Holi in Metaverse
User can download Yug Metaverse app on Google Play Store or Apple App Store. You then need to create an account in the app. From there you can create your own avatar. The Metaverse has a total of three venues as of the writing of this article. One of the three venues is Holi. Once you have selected the Holi 2022 venue, you will be taken to a download page to prepare the files. Once this is complete you should be playing Holi in the Metaverse.
Note: The app is in alpha testing phase, it may not be the smoothest experience.
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